The Snapchat Ads app in the IQM Marketplace is designed to integrate the advertising features and capabilities of Snapchat Ads with the IQM Marketplace DSP platform. This app allows users to seamlessly connect their Snapchat Ads account with IQM Marketplace, enabling them to leverage the unique and engaging ad formats of Snapchat within the DSP platform. With the Snapchat Ads app, users can create, manage, and optimize their Snapchat advertising campaigns directly within the IQM Marketplace environment. They can utilize Snapchat's immersive ad formats, such as Snap Ads, Story Ads, and Augmented Reality (AR) Lenses, to engage with the highly active Snapchat user base. The app provides users with tools to customize their ad creatives, target specific audience segments based on demographics and interests, and track campaign performance metrics like impressions, swipe-ups, and conversions. By integrating Snapchat Ads with the IQM Marketplace DSP platform, users can benefit from a centralized platform for campaign management and optimization. They can leverage the unique reach and engagement of Snapchat while taking advantage of the advanced optimization and analytics features offered by the IQM Marketplace DSP platform. This integration streamlines the workflow, allowing users to efficiently manage their Snapchat advertising campaigns, optimize their ad spend, and drive better campaign performance. In summary, the Snapchat Ads app in the IQM Marketplace empowers users to effectively utilize the unique ad formats and engaged user base of Snapchat within the DSP platform. It simplifies the process of creating and managing Snapchat advertising campaigns, providing users with a comprehensive solution to optimize their ad campaigns, reach their target audience on Snapchat, and achieve their marketing goals.

You understand that when using this integration, it’s up to you to comply with applicable laws and regulations, as well as the AUP and Terms of Service. Please review this integration partner’s documentation for more information.