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Monthly Archives:October 2013

The Global Mobile Games Landscape (infographic)

Mobile Game Publishers face tough decisions regarding the distribution of their games on a daily basis: localization, app store roll-out, user acquisition spend…They need solid data to understand their markets and their users in order to back these important choices. Mobile Game Publishers face tough decisions regarding the distribution of their games on a daily basis: localization, app store roll-out, user acquisition spend…They need solid data to understand their markets and their users in order to back these important choices. Mobile Game Publishers face tough decisions regarding the distribution of their games on a daily basis: localization, app store roll-out, user acquisition spend…They need solid data to understand their markets and their users in order to back these important choices. Mobile Game Publishers face tough decisions regarding the distribution of their games on a daily basis: localization, app store roll-out, user acquisition spend…They need solid data to understand their markets and their users in order to back these important choices.

AppLift Announces an Additional $7M Investment by Prime Ventures

We are pleased to announce that we received an additional investment of $7 million (€5 million) from Prime Ventures, shortly after our original series A funding round of $13 million. We’re also announcing the hire of former Rocket Internet MDs Hendrik Harren and Stephen Chung as MD and COO and MD Asia, respectively.The funds will be used to hire further talent and focus on developing our Customer Lifetime Value optimization technology. We are pleased to announce that we received an additional investment of $7 million (€5 million) from Prime Ventures, shortly after our original series A funding round of $13 million. We’re also announcing the hire of former Rocket Internet MDs Hendrik Harren and Stephen Chung as MD and COO and MD Asia, respectively.The funds will be used to hire further talent and focus on developing our Customer Lifetime Value optimization technology. We are pleased to announce that we received an additional investment of $7 million (€5 million) from Prime Ventures, shortly after our original series A funding round of $13 million. We’re also announcing the hire of former Rocket Internet MDs Hendrik Harren and Stephen Chung as MD and COO and MD Asia, respectively.The funds will be used to hire further talent and focus on developing our Customer Lifetime Value optimization technology. We are pleased to announce that we received an additional investment of $7 million (€5 million) from Prime Ventures, shortly after our original series A funding round of $13 million. We’re also announcing the hire of former Rocket Internet MDs Hendrik Harren and Stephen Chung as MD and COO and MD Asia, respectively.The funds will be used to hire further talent and focus on developing our Customer Lifetime Value optimization technology.