65% of organic downloads in Apple’s App Store start with a search. App store optimization or ASO for short, has always been a crucial part in your user acquisition strategy. Ranking high in organic search results is the single most Continue Reading
In our previous blog,The Guide to Setting Up CPA Campaigns for Rewarded Ads, we provided insights on why a sustained CPA campaign is beneficial. Performance and pricing are one of the key aspects of Rewarded Ads. Today, let’s dive into Continue Reading
Setting up CPA campaigns for incentivized traffic can come with its own list of do’s and don’ts to make the most of the format. Strong of our experience of running rewarded ads, we list down some guidelines that can help guide advertiser’s decisions when setting up such campaign.