AppLift’s inaugural FirstScreen Conference, the first conference dedicated to mobile performance advertising and ad technology, took place in Berlin on June 15. As the long and grey spring gave way to some June sunshine (well, as sunny as a Northern European summer gets!), we welcomed over 500 guests as well as AppLifters from four corners of the world at Berlin’s Kino International.
Technology, great food and a party like no other — here’s all that went down at AppLift’s inaugural FirstScreen conference. Read on as we revive memories or convince you to attend the 2017 edition 😉
AppLift’s inaugural FirstScreen Conference kicked off today at Kino International in Berlin, bringing together the leading minds of the mobile industry. At the event we announced our new unified platform DataLift 360 – the first platform to unify app advertising across the entire app lifecycle, from launch to growth and retention.
FirstScreen is just one week away and we thought we owe it to our readers as well as to all attendees to say a short word about the city where the conference will take place, and where AppLift was born. From being at the center of much of Europe’s history and turmoil throughout the 20th century, over the last 20 years Berlin has become a vibrant hub for artistic creativity and, most recently, startup innovation.
Although plenty of food and excitement will be provided at the aftershow party at House of Weekend, we’ve interviewed three AppLift Berliners, both native and newcomers, to explain why they love this city so much and give a few tips as to where to go eat and party if you’re staying for a couple days more.
A few weeks ago we went out with the news of our first-ever conference, FirstScreen, which will take place on June 15 in Berlin in collaboration with Online Marketing Rockstars. Today we’re thrilled to announce the first speakers as well as the conference agenda. We mixed insightful sessions from mobile experts with inspirational talks from influencers and entrepreneurial luminaries to bring you a conference experience both informative and entertaining. Among others, we will be welcoming the founders of the app phenomenons musical.ly and Dubsmash, as well as specialists from Facebook, TUNE, adjust, Studio 71, Priori Data and many more!
Today we are excited to announce FirstScreen, the first conference dedicated to mobile performance advertising and ad technology. FirstScreen will take place on June 15th in the vibrant digital capital of Europe, Berlin. We are teaming up with the amazing team from Online Marketing Rockstars to host this show at the historic location Kino International.
After a long and arduous journey, AppLift finally opened its doors to a brand new office in the heart of India’s silicon valley – Bangalore. A vibrant city with some of the best tech talent in the world, the bustling city of Bangalore was a natural choice for AppLift to set up shop and further grow its India business. A week of festivities ensued with the opening of the new office – ranging from a learnup to an office warming party and finally, AppLift’s premier Datathon in India.