The TikTok Ads app in the Applift Marketplace is designed to integrate the advertising features and capabilities of TikTok Ads with the Applift DSP platform. This app allows users to seamlessly connect their TikTok Ads account with Applift, enabling them to leverage the vast reach and engagement of TikTok's user base within the DSP platform. With the TikTok Ads app, users can create, manage, and optimize their TikTok advertising campaigns directly within the Applift environment. They can utilize TikTok's short-form video ad formats to engage with the highly active and diverse TikTok user community. The app provides users with tools to customize their ad creatives, target specific audience segments based on demographics, interests, and behaviors, and track campaign performance metrics such as impressions, video views, clicks, and conversions. By integrating TikTok Ads with the Applift DSP platform, users can benefit from a centralized platform for campaign management and optimization. They can leverage the extensive reach and engagement of TikTok while taking advantage of the advanced optimization and analytics features offered by the Applift DSP platform. This integration streamlines the workflow, allowing users to efficiently manage their TikTok advertising campaigns, optimize their ad spend, and drive better campaign performance. In summary, the TikTok Ads app in the Applift Marketplace empowers users to effectively utilize the vast reach and engaging ad formats of TikTok within the DSP platform. It simplifies the process of creating and managing TikTok advertising campaigns, providing users with a comprehensive solution to optimize their ad campaigns, reach their target audience on TikTok, and achieve their marketing objectives.

You understand that when using this integration, it’s up to you to comply with applicable laws and regulations, as well as the AUP and Terms of Service. Please review this integration partner’s documentation for more information.